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Greystone College 餐旅業市場行銷課程

May 07, 2020


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Greystone 專屬優惠👆

課程特色

◎ 獲得加拿大工作經驗,為個人履歷添加增加產業相關工作經驗

◎ 掌握管理及營運技能,使其運用至產業蓬勃發展

◎ 獲得具國際認可的美國飯店與住宿協會 (AHLEI)證書

什麼是AHLEI?

ahlei

American Hotel & Lodging Association 美國酒店及住宿協會,協助提供全球飯店及餐飲業相關課程學校,提供高品質的飯店及餐飲業教育、培訓和專業認證。AHLEI和AHLA證照哪裡拿

 

課程簡介

飯店管理-餐旅業市場行銷文憑

Diploma in Hospitality Sales & Marketing Co-op

6個月課程+6個月有薪實習

飯店管理-餐旅業市場行銷文憑-無實習

Diploma in Hospitality Sales & Marketing

6個月課程

 

必修課程

會議管理服務 Convention Management Service
Get an introduction to the organization and structure of hotels, restaurants, clubs, cruise ships and casino hotels, from a management perspective. Topics include: business ethics, franchising, management contracts, marketing and sales and advertising.

 

飯店管理財務金融 Hospitality Financial Accounting
Get a comprehensive introduction to hospitality accounting concepts and procedures, the processing of hospitality financial data, and the flow of financial information in the accounting cycle that results in the production of financial statements.

 

餐旅業監督 Supervision in the Hospitality Industry
Learn how to develop effective supervision and management skills that are essential to success in the industry. Topics include how to recruit, select, and train; increase productivity; control labor costs; communicate effectively; manage conflict and change; and use time management techniques.

 

餐旅業銷售及行銷 Hospitality Sales and Marketing
Discover how to build a top-flight sales team with creative, successful sales and marketing programs that really work. This course shows how to sell rooms and food and beverage services to business and leisure travelers, travel agents, and meeting planners.

 

飯店人資管理 Managing Hospitality Human Resources
Hospitality is a people industry, and this course shows how to manage the important human resources who provide services within a hospitality operation. Students will analyze contemporary issues and practices, as well as employment laws that have an impact on the way people are managed.

 

收益管理 Revenue Management
In this course you will learn about the different revenue management tools available, as well as their uses. Students will also go over the different vital issues to consider before implementing revenue management tactics, and the consequences or benefits that the subsequent use of revenue management may entail.

 

職涯探索準備 Job Search Preparation
In this course, students will prepare to take their new skills and knowledge into the job market. Students will focus on defining their future goals and career aspirations, and will learn how to write effective resumes and cover letters, interview basics, and what employers are looking for. Students will complete the course feeling prepared to find work in their new field.

 

工作實習經驗

課程結合有薪工作實習機會,學生可把課堂所學的理論實踐於工作實習時,工作前準備課程將會協助學生了解目前有薪工作職場狀況,工作實習部門工作人員將給予協助,確保學生了解北美工作職場概況及做好面試準備。

工作實習職位

顧客服務、市場行銷助理、活動人員、銷售人員

入學條件

◎ 申請人必須完成一般的學校教育12年級學業(高中畢業),或持有大專院校認可的文憑或學位。

◎ 英文門檻: ILSC I4以上程度 、 iBT 65 或 IELTS 5.5

◎ 學生須達到入學條件的要求

 

Greystone開課日

最新優惠與開課日

 

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